Contents of E-Commerce and Marketing › AUE

Cram101 textbook outlines to accompany Advertising and promotion by

Belch

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: [United States] : Academic Internet Publishers (AIPI), 2007

Availability: Items available for loan: MAIN (1)Call number: HF5823 .B387 2007.

Lists:

E-Commerce and Marketing .

Creativity : delectable culinary branding / Louis Bou. by

Bou, Louis

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: Singapore : Basheer Graphic Books, 2017

Availability: Items available for loan: MAIN (1)Call number: NC997 .B68 2017.

Lists:

E-Commerce and Marketing .

Culture and positioning as determinants of strategy : personality and the business organization / Tony Ellson. by

Ellson, Tony, 1953-

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2004

Availability: Items available for loan: MAIN (1)Call number: HF5415.13 .E45 2004.

Lists:

Customer satisfaction evaluation : methods for measuring and implementing service quality / Evangelos Grigoroudis, Yannis Siskos. by

Series: International series in operations research & management science ; 139

Edition: 2nd ed.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: New York : Springer, 2010

Availability: Items available for loan: MAIN (1)Call number: HF5415.335 .G75 2010.

Lists:

E-Commerce and Marketing .

Data mining techniques : for marketing, sales, and customer relationship management 2nd ed. / Michael J.A. Berry, Gordon S. Linoff. by

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: Indianapolis, Ind. : Wiley Pub., c2004

Availability: Items available for loan: MAIN (1)Call number: HF5415.125 .B47 2004.

Lists:

Data mining techniques : for marketing, sales, and customer relationship management / Gordon S Linoff, Michael J Berry. by

Edition: 3rd ed.

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: Indianapolis, IN : Wiley Pub., 2011

Availability: Items available for loan: MAIN (2)Call number: HF5415.125 .B47 2011, ...

Lists:

Data mining your website / Jesus Meña. by

Mena, Jesus

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: Boston : Digital Press, 1999

Availability: Items available for loan: MAIN (1)Call number: HD30.2 .M46 1999.

Lists:

Designing brand identity : an essential guide for the entire branding team / Alina Wheeler. by

Wheeler, Alina

Edition: 3rd ed.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: Hoboken, N.J. : John Wiley & Sons, 2009

Availability: Items available for loan: MAIN (1)Call number: HD69.B7 W44 2009.

Lists:

E-Commerce and Marketing .

Designing brand identity : a complete guide to creating, building and maintaining strong brands / Alina Wheeler. by

Wheeler, Alina

Edition: Second edition.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: Hoboken, N.J. : John Wiley, c2006

Availability: Items available for loan: MAIN (3)Call number: HD69.B7 W44 2006, ...

Lists:

E-Commerce and Marketing .

No cover image available

Destination brand science / Duane E. Knapp. by

Knapp, Duane E

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: Anacortes WA : Brandstrategy, inc, 2005

Availability: Items available for loan: MAIN (2)Call number: HD69.B7 K62 2005, ...

Lists:

E-Commerce and Marketing .

No cover image available

Destination branding : creating the unique destination proposition / [edited by] Nigel Morgan and Annette Pritchard, Roger Pride

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: Amsterdam : Butterworth-Heinemann, c2010

Availability: Items available for loan: MAIN (1)Call number: G155.A1 D4778 2010.

Lists:

E-Commerce and Marketing .

Digital analytics for marketing / Marshall Sponder & Gohar F. Khan. by

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: New York : Routledge, 2018

Availability: Items available for loan: MAIN (2)Call number: HF5415.1265 .S66 2018, ...

Lists:

E-Commerce and Marketing .

Digital and social media marketing : a results-driven approach / edited by Aleksej Heinze... [et al.] by

Heinze, Aleksej

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017

Availability: Items available for loan: MAIN (2)Call number: HF5415.1265 .D54 2017, ...

Lists:

E-Commerce and Marketing .

Digital marketing : strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick. by

Edition: 5th ed.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: Harlow : Pearson, 2012

Availability: Items available for loan: MAIN (1)Call number: HF5415.1265 .C43 2012.

Lists:

E-Commerce and Marketing .

Digital marketing : a practical approach / Alan Charlesworth. by

Charlesworth, Alan, 1956-

Edition: Second Edition

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: Abingdon, Oxon : Routledge, Taylor & Francis Group, 2014

Availability: Items available for loan: MAIN (2)Call number: HF5415.1265 .C488 2014, ...

Lists:

E-Commerce and Marketing .

Digital marketing / Dave Chaffey, Fiona Ellis-Chadwick. by

Edition: 6th ed.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: Upper Saddle River : Pearson, 2016

Availability: Items available for loan: MAIN (2)Call number: HF5415.1265 .C43 2016, ...

Lists:

E-Commerce and Marketing .

Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann, Ken Burbary ; [foreword by Scott Monty] by

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: Adult;

Publication details: Indianapolis, Ind. : Que, 2013

Availability: Items available for loan: MAIN (3)Call number: HF5415.1265 .H46 2013, ...

Lists:

E-Commerce and Marketing .

Distribution channels : understanding and managing channels to market / Julian Dent. by

Dent, Julian, 1957-

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: London ; Philadelphia : Kogan Page, 2008

Availability: Items available for loan: MAIN (1)Call number: HF5415.129 .D46 2008.

Lists:

E-Commerce and Marketing .

E-Business / Gary Schneider by

Schneider, Gary

Edition: 10th ed.

Material type: Text

Text; Literary form: Fiction

Publication details: Australia: Cengage Learning, 2013

Availability: Items available for loan: MAIN (2)Call number: HF5548.32 .S284 2013, ...

Lists:

E-Commerce and Marketing .

E-Business / Gary Schneider by

Schneider, Gary

Edition: 9th ed.

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: Australia: Cengage Learning, 2011

Availability: Items available for loan: MAIN (1)Call number: HF5548.32 .S284 2011.

Lists:

E-Commerce and Marketing .

	Cram101 textbook outlines to accompany Advertising and promotion by Belch Material type: Text; Format: print ; Literary form: Not fiction Publication details: [United States] : Academic Internet Publishers (AIPI), 2007 Availability: Items available for loan: MAIN (1)Call number: HF5823 .B387 2007. Lists: E-Commerce and Marketing . Add to cart (remove)
	Creativity : delectable culinary branding / Louis Bou. by Bou, Louis Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Singapore : Basheer Graphic Books, 2017 Availability: Items available for loan: MAIN (1)Call number: NC997 .B68 2017. Lists: E-Commerce and Marketing . Add to cart (remove)
	Culture and positioning as determinants of strategy : personality and the business organization / Tony Ellson. by Ellson, Tony, 1953- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2004 Availability: Items available for loan: MAIN (1)Call number: HF5415.13 .E45 2004. Lists: Business Management , E-Commerce and Marketing . Add to cart (remove)
	Customer satisfaction evaluation : methods for measuring and implementing service quality / Evangelos Grigoroudis, Yannis Siskos. by Grigoroudis, Evangelos Siskos, Yannis Series: International series in operations research & management science ; 139 Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: New York : Springer, 2010 Availability: Items available for loan: MAIN (1)Call number: HF5415.335 .G75 2010. Lists: E-Commerce and Marketing . Add to cart (remove)
	Data mining techniques : for marketing, sales, and customer relationship management 2nd ed. / Michael J.A. Berry, Gordon S. Linoff. by Berry, Michael J. A Linoff, Gordon Material type: Text; Format: print ; Literary form: Not fiction Publication details: Indianapolis, Ind. : Wiley Pub., c2004 Availability: Items available for loan: MAIN (1)Call number: HF5415.125 .B47 2004. Lists: Business Management , E-Commerce and Marketing . Add to cart (remove)
	Data mining techniques : for marketing, sales, and customer relationship management / Gordon S Linoff, Michael J Berry. by Linoff, Gordon S Berry, Micahel J. A Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Indianapolis, IN : Wiley Pub., 2011 Availability: Items available for loan: MAIN (2)Call number: HF5415.125 .B47 2011, ... Lists: Business Management , E-Commerce and Marketing . Add to cart (remove)
	Data mining your website / Jesus Meña. by Mena, Jesus Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Boston : Digital Press, 1999 Availability: Items available for loan: MAIN (1)Call number: HD30.2 .M46 1999. Lists: Business Management , E-Commerce and Marketing . Add to cart (remove)
	Designing brand identity : an essential guide for the entire branding team / Alina Wheeler. by Wheeler, Alina Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Hoboken, N.J. : John Wiley & Sons, 2009 Availability: Items available for loan: MAIN (1)Call number: HD69.B7 W44 2009. Lists: E-Commerce and Marketing . Add to cart (remove)
	Designing brand identity : a complete guide to creating, building and maintaining strong brands / Alina Wheeler. by Wheeler, Alina Edition: Second edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Hoboken, N.J. : John Wiley, c2006 Availability: Items available for loan: MAIN (3)Call number: HD69.B7 W44 2006, ... Lists: E-Commerce and Marketing . Add to cart (remove)
	No cover image available Destination brand science / Duane E. Knapp. by Knapp, Duane E Material type: Text; Format: print ; Literary form: Not fiction Publication details: Anacortes WA : Brandstrategy, inc, 2005 Availability: Items available for loan: MAIN (2)Call number: HD69.B7 K62 2005, ... Lists: E-Commerce and Marketing . Add to cart (remove)
	No cover image available Destination branding : creating the unique destination proposition / [edited by] Nigel Morgan and Annette Pritchard, Roger Pride Material type: Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam : Butterworth-Heinemann, c2010 Availability: Items available for loan: MAIN (1)Call number: G155.A1 D4778 2010. Lists: E-Commerce and Marketing . Add to cart (remove)
	Digital analytics for marketing / Marshall Sponder & Gohar F. Khan. by Sponder, Marshall Khan, Gohar F Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: New York : Routledge, 2018 Availability: Items available for loan: MAIN (2)Call number: HF5415.1265 .S66 2018, ... Lists: E-Commerce and Marketing . Add to cart (remove)
	Digital and social media marketing : a results-driven approach / edited by Aleksej Heinze... [et al.] by Heinze, Aleksej Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: London ; New York : Routledge, Taylor & Francis Group, 2017 Availability: Items available for loan: MAIN (2)Call number: HF5415.1265 .D54 2017, ... Lists: E-Commerce and Marketing . Add to cart (remove)
	Digital marketing : strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick. by Chaffey, Dave, 1963- Ellis-Chadwick, Fiona Chaffey, Dave, 1963-. Internet marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Harlow : Pearson, 2012 Availability: Items available for loan: MAIN (1)Call number: HF5415.1265 .C43 2012. Lists: E-Commerce and Marketing . Add to cart (remove)
	Digital marketing : a practical approach / Alan Charlesworth. by Charlesworth, Alan, 1956- Edition: Second Edition Material type: Text; Format: print ; Literary form: Not fiction Publication details: Abingdon, Oxon : Routledge, Taylor & Francis Group, 2014 Availability: Items available for loan: MAIN (2)Call number: HF5415.1265 .C488 2014, ... Lists: E-Commerce and Marketing . Add to cart (remove)
	Digital marketing / Dave Chaffey, Fiona Ellis-Chadwick. by Chaffey, Dave, 1963- Ellis-Chadwick, Fiona Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Upper Saddle River : Pearson, 2016 Availability: Items available for loan: MAIN (2)Call number: HF5415.1265 .C43 2016, ... Lists: E-Commerce and Marketing . Add to cart (remove)
	Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann, Ken Burbary ; [foreword by Scott Monty] by Hemann, Chuck Burbary, Ken Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Indianapolis, Ind. : Que, 2013 Availability: Items available for loan: MAIN (3)Call number: HF5415.1265 .H46 2013, ... Lists: E-Commerce and Marketing . Add to cart (remove)
	Distribution channels : understanding and managing channels to market / Julian Dent. by Dent, Julian, 1957- Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Philadelphia : Kogan Page, 2008 Availability: Items available for loan: MAIN (1)Call number: HF5415.129 .D46 2008. Lists: E-Commerce and Marketing . Add to cart (remove)
	E-Business / Gary Schneider by Schneider, Gary Edition: 10th ed. Material type: Text; Literary form: Fiction Publication details: Australia: Cengage Learning, 2013 Availability: Items available for loan: MAIN (2)Call number: HF5548.32 .S284 2013, ... Lists: E-Commerce and Marketing . Add to cart (remove)
	E-Business / Gary Schneider by Schneider, Gary Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Cengage Learning, 2011 Availability: Items available for loan: MAIN (1)Call number: HF5548.32 .S284 2011. Lists: E-Commerce and Marketing . Add to cart (remove)